Meta launched its personal AI agent, Muse, to the general public last month. Mark Zuckerberg envisions a future where billions of people utilize the tool.
The CEO stated that Muses will interact and conduct transactions with other Muses within a large-scale network. Zuckerberg believes the agent will eventually generate more revenue per user for Meta than Facebook or Instagram.
The platform is expected to become highly profitable within a few years. More than 10 million users in Canada and the United States have already downloaded and set up the software.
One quarter of the initial download base uses the service on a daily basis. A quarter of the user base is currently shopping through the platform, with purchases averaging more than $200.
Meta collects a fee for every commercial transaction performed on Muse. A YouTuber reported that his Muse agent sent a stranger to his home in September.
Zuckerberg claimed that Muse was built for security and privacy from the ground up. A Canadian bank executive suggested blocking Muse from accessing the financial data of customers.
Meta intends for the service to remain free for consumers while requiring businesses to pay the transaction fees. The company plans to spend between $135 billion and $145 billion in 2026.
Meta owes New Mexico $25 billion following a jury ruling that the firm violated consumer protection laws. Zuckerberg explained that Meta has not launched Muse internationally due to compute efficiency issues.
He plans to increase the cost-efficiency of compute by 10 times next year. Susan Li said, "Agents are going to be an important part of how reality evolves, and everyone is just going to have to adapt."
Zuckerberg said the company will work with people on terms that make sense for them.
