Nishat Group signs agreement to launch LUXEED electric vehicles in Pakistan

Nishat Group and LUXEED signed a strategic cooperation agreement in Wuhu to introduce the electric vehicle brand to Pakistan. The LUXEED brand operates under the Harmony Intelligent Mobility Alliance of Huawei and is produced through a joint venture with Chery.
Huawei provides the digital drive technology, Qiankun ADS driver assistance, and the HarmonyOS smart cockpit for the vehicles. A global brand launch event for LUXEED took place in Wuhu on 21 October.
Chery Group, which handles the engineering and manufacturing for LUXEED, has recorded cumulative global sales exceeding 20 million units. The company has also held the top position in China’s brand passenger-vehicle exports for 23 years in a row.
Nishat Group previously invested USD 100 million to bring OMODA and JAECOO to the Pakistani market in August 2025. Over 15,000 customers received deliveries of OMODA and JAECOO models during their first year of operation.




















































































